Experience: 5 years

Job Description:

•  Accountable for full aspects of brand strategy including launching brand guidelines, brand styles, brand vision and value proposition
• Generating names for new and existing products and services
• Coming up with ideas for new packaging designs, including shape, size, colours, fonts and imagery
• Planning and execution marketing activities including communication, advertising and media actions
• Assisting and working closely with the product development team on new product launches and new business development
• Planning and managing the budget for promotional and advertising items
• Reviewing product pricing and analysing sales forecast and profitability
• Conducting competitor and customer insights analysis